Companies must answer, with credible, verifiable evidence, the question regulators, customs officials and consumers will ask: ‘How do you know your claim is true?’  

Though the U.S. administration has yet to clarify its policies related to product content, the apparel industry is already bracing for sweeping changes that could upend sourcing.

Why fashion brands and retailers operating in the U.S. may need to scrutinize their use of DDP, keep an eye on importer of record regulations and brace for a new definition for “transshipment.”