As brands pursue ambitious textile-to-textile (T2T) recycling goals, the biggest hurdle is no longer technology, but rather aligning sourcing, product development and the broader supply chain to make it work at scale.

WRAP says the industry’s biggest barriers aren’t technical—they’re embedded in how products are designed, sold, used and valued.

The discussion around circularity is shifting from a sustainability side project to a business strategy as companies look for ways to reduce risk and design in longevity.

As Europe’s new waste rules force brands to take responsibility for what happens to clothing after consumers discard it, the fashion industry is racing to build the sorting and recycling infrastructure needed to turn textile waste into a viable new raw material stream.

The EU’s textile industry is attempting to go circular and stay competitive — all at once, and all while the global trading order is fraying at the seams.

Reju CEO Patrik Frisk says textile recycling can’t scale until brands invest in the unglamorous backbone of sorting, aggregation and waste logistics. 

Birla Cellulose has built its circularity strategy across multiple pathways to establish itself as a credible sustainability partner in the global textile ecosystem.

Romain Narcy breaks down the infrastructure gaps, commercialization hurdles and market forces shaping fashion’s next chapter.

The Association of Supply Chain Management (ASCM) has identified how geopolitics, climate change and technology are pressuring supply chains into a new normal—and the 10 actionable steps companies need to take to stay ahead.

How the H&M Foundation is helping to unlock “systems-level change” with compelling narratives, clear value propositions and high impact.